According to Reuters, Meta has been a source of strong controversy over the transmission on her platform of the Al chat robot, which is a role model for stars. These users created AI (at least three of which were generated by Meta) to impersonate, without authorization, such stars as Taylor Swift, Scarlet Johnson, Anne Hathaway and Selina Gomez.
These robots, created by users and even by Meta employees, are not only not authorized to use celebrity images, but also frequently engage in sexual intuitive dialogue and generate naked images. The survey found that some robots imitated minors like 16-year-old boy star Walker Skober, producing naked images of the top of the beach, like real images, with words, “It’s nice?”
Meta acknowledges that the AI tool should not produce such content, and the spokesman, Andy Stone, has called “the failure of implementation leads to the appearance of private images of celebrities”. He said: “Similar to other platforms, we allow the production of images that include public figures, but the policy explicitly prohibits nudity, privacy or sexual implication.” Meta then deleted more than a dozen violation robots.
Legal experts questioned Meta ‘ s alleged violations. Professor Mark Lemley, Professor of Law at Stanford University, pointed out that the California Portrait Act prohibits the image of a celebrity for commercial purposes, and that “the so-called creative exception does not apply here”. The American actor union SAG-AFTRA warned that robots of this type could contribute to narcissistic stalking, and the national executive director, Duncan Crabtri-Ireland, said, “We have seen a history of mental skeptics obsessed with stars.”
Of the star teams of Swift, Johnson, Anne Hathaway and Selena Gómez, only Hathaway confirmed that he knew about the creation of the images and considered responses. The survey also found that the head of a product of the Meta Generation AI department created chat robots in Swift and Hamilton, British motorman, and controversial roles such as the “Roman Empire Simulator” (the 18-year-old peasant woman who had been sold as a sex slave).
Andy Stone called this robot a product test, but according to Reuters data, the test product has received over a million interactions. For example, “Parody Edition” Swift robot once played the tester: “Do you like blonde girls? Maybe we could write a love story about you and some blonde singer?”
The scandal also involved the tragic death of a 76-year-old man in New Jersey on his way to New York to see the Meta chat robot (the robot imitating Kendall Janner’s image of AI). Reuters had previously disclosed that Meta’s internal rules allowed for “romantic” dialogue between AI and minors, and Andy Stone had responded that the provision was “mistakeful” and had promised to revise the guidelines.
The controversy highlighted the growing tension generated by AI abuse and the urgent need to enhance the protection of the image of celebrities. SAG-AFTRA is promoting federal legislation to protect artists ‘ voices, images and images from being copied by AI.